With product testing complete, we knew we had a durable product, but in order to sell Bink, it had to be eye-catching.
We started with timeless colors like black, white, gray, and brown, but decided to open the color wheel even further because a unique product like Bink required a unique look.
We chose tangerine as it adds an instant splash of color to any room in the house, and wasabi green because it’s perfect for those looking to achieve a more retro look. The final color, berry blue, has an elegant, natural feel that balances lighter colors, like white and cream.
Bink was perfected. Now it was time to mass-produce it and determine the best way to get it to our retailers and customers.
After nearly a year of development, technical CAD drawings were finally sent to the factory giving precise information on how to make it.