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BDI BRINGS EXECUTIVE STYLE TO THE STANDING DESK
The new Kronos Office Collection reinvents the way you work.
CHANTILLY, VA — September 2017 –BDI’s unique Lift Desks elevate the notion of a standing desk, combining executive-level design with premium functionality. The release of its latest office collection – Kronos - continues this legacy with its distinctive and innovative styling. Beyond the collection’s striking design elements, a host of user-friendly features allow Kronos to stand above the competition in the growing category of sit+stand desks.
The office category is one of the most dynamic segments in the home furnishings industry. Technology advancements have rapidly changed the office landscape, and the country has seen a growth in home-based workers. At BDI, their “Working” category represents almost half of the company’s sales, a percentage that continues to grow.
“BDI has experienced tremendous success in the office segment, with the philosophy that efficient and organized workspaces can inspire creativity and productivity,” said Lorri Kelley, President of BDI. “By combining executive-level styling with ultimate functionality, BDI aims to raise the bar on the concept of the standing desk. The new Kronos collection has an eye-catching aesthetic, but it also provides a host of features not usually found in similar desk solutions.”
Designed by BDI’s Senior Designer, Matthew Weatherly, the Kronos collection includes a standing desk, a multifunction cabinet, and a storage credenza.
The Kronos Lift Desk allows the user to sit or stand, easily adjusting the level of the work surface using a digital keypad. Programmable to four user-defined settings, the work surface is fully height-adjustable anywhere from 24.5” to 49.5”. The keypad can be mounted on the left or right of the desk per the user’s preference.
Kronos boasts natural walnut veneers on the desk’s fascia and surround, which is offset by a satin white, high-pressure laminate desktop that provides a durable and smooth surface. The motorized base’s minimal satin white finish puts attention on the upper levels, providing a floating aesthetic.
With organization in mind, the desk includes an upper mezzanine shelf where everyday items can be kept within easy reach. The included storage drawer features a flip-down front and nonslip lining, ideal for placement of a keyboard, mouse and rechargeable electronics.
The Kronos Lift Desk’s wire management system keeps cords organized and neatly out of sight. An included mounting kit allows the user to install a power strip on the underside of the desk, creating a convenient power hub while eliminating dangling wires. A modesty panel on the back of the desk further conceals wiring while providing privacy for seated use. Beautifully finished from every angle, the desk can be positioned against a wall or float freely in a room.
The complementary Multifunction Cabinet was designed to be the ideal height so it can be easily accessed whether sitting or standing. The cabinet rests on locking wheels and includes a supply storage drawer, an adjustable paper shelf, a gliding printer tray, and secure file storage for hanging folders.
The collection’s Mobile Credenza provides secure storage within two storage drawers and a lateral file drawer for hanging folders. The beautifully finished console also rests on locking wheels and features adjustable shelves for storage and organization.
By combining executive-level styling with ultimate functionality, BDI aims to raise the bar on the concept of the standing desk
Lorri Kelly, President of BDI
“What makes our collection of standing desks unique is their ability to perfectly partner with complementary BDI storage pieces, file cabinets, shelving and more,” added Kelley. “Unlike many desks in this category, BDI’s Lift Desks allow the user to create a completely designed office solution that is as appropriate for an executive’s corporate suite as it is for a full-featured home office.”
The Kronos Office Collection is available at furniture stores nationwide and internationally. To locate a BDI retailer, visit http://www.bdiusa.com/retailers.
BDI is a premier designer and manufacturer of innovative home furnishings. Guided by the philosophy that everything has its place, BDI furniture combines original design with innovative function to seamlessly integrate technology into the home and office environments. Collections include media furniture, home entertaining, office solutions, modular storage systems and more. BDI products are available through leading furniture and electronic retailers throughout the United States, Canada, and abroad. To learn more, visit www.bdiusa.com, or follow BDI on Facebook, Twitter, Pinterest, Google+ and YouTube.